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Discover how integrating POS data with video security unveils insights into transactional issues and customer-employee interactions.
Point-of-sale (POS) systems are the cornerstone of business transactions for many companies. Because of their importance, they hold a treasure trove of precious data within them.
Now, POS integrations provide a valuable new way to uncover fresh business intelligence.
POS systems can be integrated with several additional technologies, perhaps the most important being your video security system.
This article will cover what POS data is and how it can be combined with video security to provide new insights into common transactional problems, such as inventory shrink, while uncovering fresh insights into the interactions between customers and employees.
Marrying POS data with video verification provides unparalleled insight into what would otherwise be operational blind spots.
A POS data integration can be used to:
All of which help businesses positively influence their bottom line and increase the security of their assets.
One of the most powerful ways video verification assists POS systems is by providing additional information during unclear transactional issues.
A receipt that doesn’t add up to the inventory can be due to many different factors. Relying on employee memory alone isn’t reliable enough to determine where loss or malfunction may be occurring.
When integrated with video security, the ability to determine what’s happening during transactions can clear up blind spots in your system.
A package of water bottles could be scanned for a single item due to issues with the bar code placement, or some other potential problem.
Being able to visually identify what’s occurring during situations like that can quickly give you the information needed to make the necessary changes for your business.
A POS integration with the ability to search across multiple transactions provides the unique ability to analyze your business’ sales and identify areas of operational weakness.
Understanding how your customers and employees are behaving at POS systems can help shed light on whether sales initiatives are being put into place, as well as how long customers typically take during a transaction.
With another set of eyes on transactional events, you’ll be able to uncover and analyze how sales are normally handled, and how you can adjust them to get the best experience for your customers and the best assistance for your employees.
Fraud and theft, both internal and external, are very large influencers of inventory loss.
In cases where you’re able to identify an event where theft is occurring, being able to easily find and share that transaction along with the accompanying video is complemented with a POS integration.
An integrated system that allows secure exporting and sharing in a timely manner is crucial and can significantly fast-track investigations where police or management is involved.
As we mentioned earlier, being able to search across transactions based on time, item, and other factors helps speed up the process as well.
Setting alerts can also help you stay proactive during transactional events, which can be aided with the help of video security.
Combining the power of your POS system with video verification can provide you with dramatically increased security and a new level of visibility into areas of operational weakness.
By taking advantage of a video security integration, you’ll be able to strengthen your business’ loss prevention efforts and uncover valuable new insights.
OpenEye Web Services’ POS Connect gives businesses of all types a more complete picture of their operations and sales by marrying transactional data from their POS system with video verification.
Using customizable searches and notifications, you can identify costly problems of fraud, operator error, or poor customer experiences so you can correct them before they affect your bottom line.
Book a demo with OpenEye now to see how POS integrations can elevate the operations of your business by giving you a better picture of your transactions.
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